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A black cat holding its résumé, standing among a group of penguins who all look identical

“Don’t Be Another Penguin: How to Stand Out and Get Hired”

Dr. Susette Germer December 26, 2025

Let’s recap an uncomfortable truth about today’s job market. Having the right qualifications is no longer enough. To get hired, you first need to get seen. Thousands of highly qualified candidates apply for the same roles at the same time. On platforms like LinkedIn, it’s not unusual to compete with 11,000+ applicants for a single position. In that crowd, most profiles look identical.

A beach flooded with CVs and application letters.

“Drowning in the Application Flood: The New Rules of Getting Hired”

Dr. Susette Germer December 17, 2025

In today’s job market, visibility isn’t optional – it’s essential. And for young professionals, the challenge is even bigger: you’re entering a world where experience is demanded but rarely supported, where AI floods platforms with generic applications, and were standing out feels impossible.

“Cold Calling Made Easy” with Expert Renate Witt-Frey

Dr. Susette Germer December 14, 2025

Today we are excited to share an honest, encouraging, and deeply practical conversation with Renate Witt-Frey. Renate is a business economist, Gestalt therapist, holistic coach – and has spent around 40 years working in sales and communication.

“Name it until you claim it.” with Expert Katie Hahn

Dr. Susette Germer November 27, 2025

Hello everyone! Today we are excited to share a powerful and very honest conversation with Katie Hahn – business strategist, CEO, coach, and scientist by training. After “drinking from the fire hose” in her early CEO days, Katie turned years of hard-won experience in business operations, consulting, and sales leadership into a clear framework: her 5-step CLIMB method.

German Special: “More Why, Less Blah-Blah” with Expert Beatrice Gola

Salespro4u November 10, 2025

Hello everyone! Today we are excited to share an enlightening conversation with Beatrice Gola. For over 15 years, Beatrice has been passionately shaping the digital world, always at the intersection of strategy, user-centricity, and new technologies. She has helped design products like the HeyOBI app, ShareNow, and digital solutions for HRS and Miles & More, establishing herself as a true bridge-builder between business, tech, and people

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